Estate Agents Tip: Recruiting real estate agents – "Thank you" Letter Video
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I wanted to show you how to recruit real estate agents online… and I’m not talking about the newbies.
Now most brokerages already have a website that includes a “we’re hiring page” but the problem is… it actually doesn’t attract licensed sales agents(!)
The contact form on your site usually gets submissions like “I haven’t got my license yet and I want to work part time…” AKA “I’m looking for a JOB” and this leads to the biggest frustration management has with company website leads. It attracts more tire kickers than ladder climbers.
So how do you target real estate agents in your area *who are actually doing deals?
I created a modern twist to the “hand written letter after a deal” and made it digital! Ever hear of a thing called “VIDEO”? Ya it’s kind of a big deal. Not only is it great for conveying a message. It’s also super easy to automate. It builds the rapport because they can see (and hear you)… but you can also cover more points or “call-to-actions” (before a letter hits the trash can).
You might want to look at this system. It emails a video to all the co-operating agents after a closed deal. **The cool thing is that the email actually comes direct from your email. Like the one you are using right now, so when they reply it goes directly to you!
The video is scripted (examples):
The system is automated + it has online training for all your agents! So we kill 2 birds with one stone (no birds were harmed in the writing of this email).
**Many offices have agent training, but you can’t offer it to outside agents. With BrokerageNation.com you get an online training program that is “white label”. That means when the agents log in it re-brands as your local office! This now gives you a training program you can offer to agents you are looking to build relationships with.
You get notified if anyone creates an account! So if today your office did ten deals and the email goes to all ten agents, but only two created accounts… well smarty pants now you know the two agents you should be following up with!
Have you ever talked with an agent about joining your office and they say “Na, everything is good and I’ll never move”… *spoiler alert, but its 2 months later and they changed to another real estate brokerage?
It’s usually just the timing when you talked last because they probably were happy, but hey… stuff happens. Like office politics, boredom or “greener grass” syndrome. Who knows? Or maybe they were just waiting for a big listing to close before they moved.
You already know recruiting agents is a contact sport and now you can see “no other tool will allow you to touch as many real estate agents as video” #consistently
So I wanted to offer you a package deal that includes: 1 recruiting video, automation of email delivery & the white label training!
The recruiting plan is territorial and I was wondering if you wanted your area? Click here:
🏆 Danny Wood of
Contact me for 1-on-1 coaching and other “done for you services”
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